Graham Wiseman

Graham Wilson © private

PhD Supervisor Assoz. Prof. Dr. Martin Rötting
PhD Co-Supervisor Univ.-Prof. Mag. Dr. Peter Winkler
Start 2019
Contact graham.wiseman(at)
Topic/Title The visual design of religion - information, guidance and persuasion.
Investigating the influence of professional visual design on the identity of religious institutions


Does professional design distinctively influence the identity of religious institutions? In a classical corporate identity subdivision, visual identity plays an important role in the perceived overall identity of a company or organisation, both externally and internally. Religious institutions represent a unique case in the adoption of visual marketing and branding techniques. This question will be examined through a number of case studies within a variety of exemplary religious institutions in Europe. These case studies, although predominantly taken from the main world religions, will also include multi-faith organisations which will contribute to a team research project at the Paris Lodron Universität Salzburg, under the supervision of Assoc. Prof. Dr. Martin Rötting.  The concluding assessment intends to identify the extent that professional design influences the overall image and development of religious institutions.


Academic training

  • 1970-1974, Design for Print - Cambridge College of Arts and Technology, Cambridge, United Kingdom
  • 1974-1977, Typographic Design - London College of Printing (renamed: London College of  Communication, University of the Arts London - UAL), London, United Kingdom
  • 1977-1979, Graphic Information MA – Royal College of Art, London, United Kingdom
  • 1984, Nostrification to "Magister artium", according to Austrian law
  • From 2019 doctoral studies – Paris Lodron Universität Salzburg, Austria


Other activities

Professional designer and illustrator / zen meditation practitioner / organisation team member of the Institute for the Study of Buddhism and Religious Dialogue, Salzburg
2000-2002 Guest lecturer: Universität Mozarteum, Salzburg, Austria 


Author, designer and illustrator: Auf meiner Wolke –Yoga, Meditation und Achtsamkeit für Kinder (Deutsch) März 2019, Verlag an der Ruhr, Mülheim an der Ruhr, Germany
Pedagogical article: Graham Wiseman and Joanna Wiseman (2019) · Vom Glück im Moment zu sein - Yoga, Meditation und Achtsamkeit im Klassenzimmer · Happy Teacher · Buxtehude · Verlag an der Este GmbH, Germany

Conference presentation

Visions of Multi-faith Spaces, Conference: Public Religion & Space, Paris Lodron Universität Salzburg, 25-26 February 2020

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